About Us
A Poolside Partnership
It all started with two longtime friends, who’ve traveled the world to find the fun.
But on more than one occasion, they wished they had a swimsuit on hand.
Co-founders Renee Howdeshell and Alison Palevsky have found an intriguing white
space in today’s market for Whimsuit’s spontaneous swimwear available where you need it
most- at the resort, via the mini bar or even poolside. With collective experience in
leadership, finance, design and production, our team is perfectly poised to make a
serious splash.
Woman owned, made locally in Los Angeles, CA.
Alison Palevsky
Celebrated entrepreneur, interior and furniture designer w/ two decades of experience working on high-end global projects, Palevsky has a refined eye and strong, individual point of view.
Renee Howdeshell
20+ year seasoned business leader and expert in economic analysis and investigating branding and licensing rights. She regularly consults for top global brands across all industries.